Let’s face it, starting your own business can be scary! There are so many things to consider before you jump in with both feet, from the viability of your product or service to how you’ll get customers and keep them happy. That’s where having a good discovery phase comes in handy. During the discovery phase services of your business plan, you’ll determine which business concept(s) work best for your idea and then figure out the logistics involved in making it all come together.

1) Keep It Simple

Discovery phase is the first step in building a business. It can be an exciting and rewarding experience, but it does require some planning beforehand. Here are reasons why you should start with discovery phase for your business: 

  • It helps you get clear on what you want to do, how much money you’ll need to do it and how long it will take. 
  • It helps you find out if there’s an audience for your idea and how big that audience is.
  • It lets you know if the market is ready for your product or service before investing too much time and money into something that may not work in the end.

2) Discover Customer Wants and Needs

Begin by finding out what your customers want and need. The success of your business depends on their satisfaction with the products or services you offer. Ask them questions about why they buy from you, how satisfied they are with the product and if there are any changes that would improve their experience. It is important to find out if there is anything you can do to make it easier for them to do business with you.

3) Don’t Rush Into Launch

Chances are, you might find that your idea doesn’t work and you have to scrap it. That’s okay! It’s better to find out sooner rather than later so you can move on and try something else. Plus, the more time you spend researching your idea before launch, the more people will be interested in what you’re doing. So take your time–get feedback from others who have experience with similar ventures–and make sure your startup is as successful as possible before launching it into the world!

4) Customers Value Expertise

One of the most important things you can do when starting your business is to ask customers what they would want from your company. Customers value expertise and need assurance that you have experience in the field. They also need to know that you are aware of the problems they face, and their needs before committing to buying your product or service. Answering their questions in an informal setting will allow them to feel like they know you and trust you enough to buy from you again.

5) Plan a Fun Strategy

Discovery phase is one of the most important stages in starting a business. This is where you should explore your potential market, figure out your target audience, and determine what you’re going to offer them. It will also help you identify any potential risks that may come with your business idea. Plus, it’s a great time to start getting feedback on your idea from friends and family members.

6) Evaluate what you will be offering

The first thing that you should do when starting a new business is assess what it is that you will be offering to your customers. The discovery phase is one of the most important steps in starting any business because it helps get to know your market and how best to serve them. In this phase, you will want to figure out what products or services you will be offering and who they are specifically aimed at. It’s also important to figure out who your competitors are and what they’re doing right so that you can better position yourself in the marketplace. In order to start a business, it’s important to set goals for yourself and the company as well.

7) Determine the Success Criteria

Before you invest the time and money required to start a business, it’s important to make sure that your idea is viable. The discovery phase will help you make informed decisions about whether or not your business idea will work. Plus, in this stage of the process, we’ll work closely with you to define your value proposition and identify what problem you’re solving. This will help you craft an effective message that resonates with your customers and helps them understand why they should buy from you instead of someone else.

8) Test Your Hypotheses

The discovery phase should be the first thing you do when starting a business because it will help to make sure that your idea is actually feasible and worth pursuing. Before jumping in head-first, you should talk to potential customers, find out what they want, and identify any potential issues that could arise down the line. If you don’t do this step first, you’ll end up spending a lot of time and money on something that never had a chance to work in the first place. The last thing you want is to spend months or even years working on something only to discover at the end that it never would have been successful.

9) Understand your customers pain points

The first step is to understand what your customer’s pain points are. It can be hard when you’re not face-to-face with people, but try to make it as easy as possible by asking yourself these questions: What are their goals? What are their problems? What do they need help with? Where do they struggle most? What makes them happy? How do they want to feel about themselves or their life in the future?

10) Make it fun!

It’s the perfect time to try new things! You’ll get to learn more about your personal strengths and weaknesses by working on different tasks and projects. It will help you become more self-aware. It can help you find out how much effort you want to put into your business idea—and whether it’s worth pursuing at all! Asking other people what they think can be really helpful, especially if you don’t know much about the industry you’re trying to start in or if there are any legal hurdles that could affect your future plans.