With the way that technology is moving, a lot of people are now spending more and more time on their phones, and their social media pages in particular. Phones have stopped being tools for just receiving calls, taking photos, playing online casino usa games and more traditional tasks. Now, phones are being used as marketing tools by a lot of businesses.
Another great trend that has been shaped by the use of phones is social media marketing. Day after day, we see many companies spreading awareness and advertising their products and services on social media. However, the content posted determines the response that companies get. Because of that, businesses need to stand out if ever they are going to make an impact on social media. Below, we discuss the social media trends to look out for in 2020 and beyond.
Video Content Will Dominate
There is no denying the fact that video content is catchy and engaging and so, goes viral quickly. As a result, more people are reached than just with a normal post. Because of that, we can safely say that video content is the future of social media. It is estimated that by 2022, about 80% of all online content will be video content. For that reason, it’s important that companies start implementing this trend in their posts as it allows them to reach more people.
Instagram Will Remove Likes
We guess no one saw this coming. Since being founded, Instagram has taken over the world, become one of the biggest social media sites to date. That means any changes to Instagram have the power to shape the social media landscape. One such major change is the removal of likes from the social media site. Already, the social media company has tested this proposal. Does this mean if I like real money online pokies I can’t click the like button?
A beta test has been undertaken and we may see this being applied to Instagram soon. The reasoning behind that is that with social media, likes are what determines your social value. Therefore, not receiving any likes at all on your photos may affect you mentally, which may, therefore, hurt your mental health.