The hotel and hospitality industry has played a significant role in facilitating the long 2017 holidays that are coming to an end in a few days’ time. It has served, hosted, and feed thousands of local and international tourists and travelers who took the roads and skies to tour our beautiful world. Because of that, our experts would like to keep off the line of sharing with you ideas on how to write a reaction paper to a video and focus on the technologies that will shape and better this crucial industry in the coming year. So, remain with our post to learn more about how tech will revolutionize your experience in this industry as you take to the skies and roads to tour the world.
Virtual Reality
Virtual reality has been around in this industry for some time. In the coming year, we expect to see hotels embrace this technology even more and give users a better experience using real-time entertainment and insights. Many hotels will integrate it into their marketing campaigns and concepts to win more potential clients with real recordings promoting their hotels and destinations. They will also adopt VR into their in-room entertainment to boost their visitors’ stay in the rooms.
Upscaling Conferencing Facilities
Conferencing is a multibillion dollar industry to which the hotel and hospitality industry contributes immensely. In this coming year, we should expect hotels to up their game in the incorporation of technology into conferencing facilities. For instance, more hotels will boost their meeting rooms with high density WI-FI. Since the meeting place is shifting with a focus moving away from mere tables and chairs, players in the industry will now need to focus on technology to enhance the experience of conference attendants. Some of the areas that will come to the fore are the installation and improvement of multimedia presentation tools to facilitate better message delivery by meeting speakers. Additionally, a greater emphasis will also go to video conferencing technology to allow remote attendance of meetings.
To allow users have marathon meetings, hotel managers and owners will need to boost their technology to enable meeting delegates to enjoy better environments. Some of the technologies that will facilitate this will be enhanced A/V and climate control facilities in the rooms. With such technologies in place, it will no longer be necessary to have dedicated engineers on site.
The Internet of Things and Big Data in Rooms
Initially, the Internet revolution focused on connecting people to communicate. Since the preferences and likes of hotel guests are dynamic, it is necessary for any smart hotelier to keep in touch with what is going on within the deep recesses of customers’ lives. This calls for the capacity to gather information about these trends to allow hotels respond to them appropriately. To help hotel owners and managers do this, it is necessary for them to up their game in using the Internet of things to gather this information. This way, it will be easy for them to make decisions based on the needs of the customer and how they can meet them in a personalized manner.
Artificial Intelligence
Artificial intelligence is another technology that will transform the hotel and hospitality industry in this coming year. Besides using it to ease their operations, hotels will also optimize its potential to gather, compile, and analyze data to develop accurate customer insights that will better their decision-making processes.
Mobile Apps
With the world having shifted to the mobile platform for good, hotels will also need to get savvier on how to remain relevant and competitive on the mobile front. Mobile apps will play a significant role in creating seamless processes between various faculties such as reservations, check-ins, and room service. Moreover, these apps are significant in driving reviews and bolstering revenues to the hotels.
Hoteliers will take advantage of guest apps to combine everything such as deal notifications, hotel services, and loyalty programs. Should guests use the apps to rate the services of a meeting, it becomes possible to use the same apps to send them the itinerary of the meeting with all the relevant information such as maps and sessions.
Voice Adaptation
Another technology that will transform hotels in this coming year is voice adaptation. So far, the technology has transformed many industries, and hotels can reap more from it. With the complications of accents, privacy, and the incorporation of voice-focused devices in hotels will ease operations as guests enjoy hands-free answers to their queries without reaching for the phone.
More Bots
In this tech-rich year, chatbots will be the new way of helping hotels operators to interact conveniently with their audiences in a conversational way. As the year advances, chatbots will be a great way of giving guests and potential customers to enjoy better experiences by getting answers to their questions as if they were talking to a fellow human being on the other side. Hoteliers can follow in the footsteps of Facebook and enhance their users’ experiences.
Service Automation
The coming year will also see a rise in service automation. With these trends, it is hotel guests now prefer automated services in small tasks to human beings. For instance, check-in and check-out options are now a popular option with hotels offering guests the freedom to choose and order room services from the comfort of their mobile devices. The advancement of such technologies will free hotel worker to focus their time and energies on other activities that require human attention.
Mobile Devices as Door Keys
Another trend that will shape the hotel and hospitality industry in 2018 is the use of mobile devices as door openers. With the rise of mobile devices in everything, door opening and closing is now possible with mobile devices. With some hotels already using NFC technology and visual scanning codes to open doors, we expect to see more hotels plunging into this type of technology.
Tech Lounges
Lounges are another area that technology will transform in the hotel and hospitality industry. With the world having shifted online, hotels are now focusing on the experience that their guests get when relaxing in their lounges. With the use of technology, guests can enjoy and access the Net on their own terms using powerful WI-FI technology available in lounges. Hotels that will incorporate this technology will reap big since many guests now include the availability of these technologies in their online hotel search and booking criteria.
Social Listening
Social listening tools are going to play a significant role in helping hotels to serve the needs of their customers. One of the ways of doing this is the use of tools such as the social media and online reviews. With these tools, hotels can listen and know the needs, desires, complaints, and preferences of their potential customers. By following such conversations, it will be easy for hoteliers to make sense out of these conversations and adjust their offerings.
You are now up to date with the trends that will shape the hotel and hospitality industry in the coming year. You now know what to expect as the season changes.